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Run smarter ads by choosing the right platform from the start.
If you’ve ever felt overwhelmed trying to decide where to spend your ad budget — this toolkit was built for you. Whether you’re new to digital ads or looking to refine your approach, this resource helps you cut through the noise and invest with intention.
What You’ll Learn and Do
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Understand how Meta, Google, TikTok, and LinkedIn ads actually work
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Choose the best platform(s) based on your goals, audience, and offer
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Create high-converting audiences that do the targeting for you
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Simplify your ad strategy and avoid wasting money on the wrong channel
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Build confidence in your ad decisions with real frameworks — not guesswork
What’s Included
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Ebook — A complete breakdown of the major ad platforms and how to choose the best one for your business
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Checklist — A practical decision-making guide for aligning your platform with your audience and budget
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Ad Platform Selection Guide — A side-by-side comparison tool for platform fit, behavior patterns, and ad types
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Custom Audience Guide — A step-by-step resource for building and optimizing Meta audiences for conversions
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TikTok Ads Guide — Clear tips for content planning, sound, video structure, and engagement on TikTok
Who It’s For
Digital product sellers, service providers, content creators, and growth-focused entrepreneurs ready to run better ads — without blowing the budget or burning out.
Delivery
Your digital toolkit will be sent directly to your email inbox after purchase. No physical products will be shipped.
Terms
This product is for personal use only.
It may not be resold, reproduced, or redistributed.
Due to the nature of digital products, all sales are final.
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Need help?
Frequently Asked Questions
PRODUCT DETAILS
Each toolkit includes PDF guides, checklists, and strategy resources designed to help you build your brand with clarity and purpose. This is not a template kit — it’s a structured, guided learning experience.
No — these are learning toolkits, not editable templates. Each toolkit includes curated guides, checklists, and strategy resources designed to help you understand and build your brand with clarity and confidence. You’ll walk away with knowledge and structure — not just files.
All toolkits come in standard PDF format, easily viewable and printable from any device.
WHO IT’S FOR
Yes! These toolkits are created for beginners and self-starters who want to build a brand the right way — without feeling overwhelmed. You don’t need any prior experience in branding or marketing.
Definitely. Many customers use our toolkits to refine their brand, pivot their direction, or create more consistency across channels. Whether you’re rebranding or leveling up, the structure still applies.
Yes — while each toolkit is designed to guide you through one brand identity at a time, many customers reuse the frameworks across different businesses or client projects.
DELIVERY & COMPLETION
After checkout, you'll get an instant download link via email — no physical items are shipped.
Most toolkits can be completed in 1–3 hours, depending on how deeply you dive in. You can also revisit them anytime as your business evolves.
Nope! Just a PDF reader and your brain. Some prompts encourage sketching or reflection, which you can do digitally or with pen and paper.
SUPPORT & POLICIES
Brand Candie is all about community support. You can reach out anytime at hello@brandcandie.com and we’ll do our best to guide you or recommend your next step.
It’s designed to help you build a credible, consistent brand — the foundation for attracting aligned customers, standing out online, and confidently showing up. It won’t do the work for you, but it will give you the clarity and tools to do it well.
Due to the digital nature of the product, all sales are final. If you're unsure if this toolkit is right for you, reach out before purchasing — we’ll guide you.